For Fight Promotions Ready to Stop Playing Small


Work directly with Adam S. Kovacs—the architect behind Karate Combat and Dirty Boxing, two of the most unique new fight leagues today. Adam co-created leagues that didn’t just copy others. He built new genres—highlighting production value, storytelling, and virality that stand out in a noisy world.

You’re not hiring a junior consultant or buying a generic course. You’re getting Adam’s expertise as a fractional executive—like hiring a CEO or C-level operator without the six-figure salary. You’ll get direct access, real accountability, and a proven framework that’s already built leagues worth talking about.


How It Works

Weekly Focus

Each week we tackle a mission-critical area—brand, revenue, events, matchmaking—plus real-world deliverables.

By Application Only

No tire-kickers or endless calls. You apply. If it’s the right fit, you get a slot. 2–3 max.

Direct Access

You’ll work directly with Adam. No handoffs to junior staff. No excuses.

On-Site Support

Adam will be present at 1 event (if needed) to see your show from the inside.

Full Commitment

This isn’t a course. It’s real accountability and execution. 12 weeks to transform.


The Framework

Week Focus Deliverable
1 Discovery & Baseline Baseline doc: current status snapshot
2 Mission & Vision Mission & vision statement
3 Product Full product stack mapped
4 Brand Brand and Identity
5 Fight Ops (Matchmaking, Fighters) Matchmaking and fighter onboarding plan
6 Marketing & Content Content calendar & best practices
7 Production and Creative Legal, contracts, licensing checklist
8 Event & Ops Event playbook: roles, production, logistics
9 Revenue Revenue streams & monetisation map
10 Business & Legal Finance Budgets, Projection, Cashflow
11 Team Org chart & team map, processes
12 Summary & Scale 90-day action plan for scaling after the program